I believe that authenticity is to create from one's own true nature and beliefs. This plays a role in my design process along with my process to select authentic and bare materials.  

Beauty is more than what creates pleasure for our five senses, it is also what creates pleasure for our mind and spirit. Bare Cloth wants to create goods that speak to your inner truth and inner beauty. 

I want consumers to stand in their power and use their clothing to reflect their values and beliefs. Clothing has power,

Bare Cloth wants to help you use that power for the greater good. 

Evolution is the process

 of change in a certain direction. Bare Cloth deliberately is moving into a post-growth economy, environment, social system, and culture.